Refocusing the goal for a clearer picture.
Our Define Before Design® rebrand process unearthed that Nat is at her best when working in the niche of Brand Photography. By removing weddings, babies, and family portraits from her day-to-day life, we gained a clear focus on her ideal target customer and we were able to align her marketing to match.
Before the Rebrand.
This is what Nat Caron looked like before our Define Before Design® rebrand process: