Rebranding these sharp litigators with sharp style.
Chapman Law
The Challenge
Lawyer and Mediator, Amanda Chapman, owns and operates Chapman Law in Barrie, Ontario. Amanda launched her firm in 2011 and has been growing and evolving ever since. Caught between a traditional industry and a team that is modern and progressive, Amanda felt that her brand was not matching her firm’s vibe. Amanda wanted to express her style while also remaining professional and well-respected within her industry.
Our Work
- Define Before Design® Sessions
- Content Writing
- Logo Update
- Visual Brand Identity
- Website Design / Development
The Solution
We kept the written word strong and professional, and allowed her artistic and colourful style to shine through in the visual side of the brand identity. The use of traditional fonts and gold foil on her logo elevate the professionalism and balance the modern colour scheme. Chapman Law is a perfect mix of tradition and modern.
Before the Rebrand.
This is what Chapman looked like before our Define Before Design® rebrand process:
